Return on Investment
What Does £250 a Month Actually Buy You?
Move the sliders to match your business. The numbers update in real time — see exactly what the Growth Engine needs to deliver to pay for itself.
// adjust to match your business
Average contract value
£5,000
// drag to set your typical job value
Extra enquiries per month from marketing
4
// conservative = 2–4, realistic = 5–10
Conversion rate on those enquiries
30%
// typical B2B technical trades: 20–40%
New contracts per month
—
Based on enquiries × conversion rate
Additional monthly revenue
—
Gross, before marketing costs
Net annual gain
—
After setup fee + 12 months retainer
Annual ROI
—
Return on total annual investment
Assumptions: Setup fee £500 (one-off) + £250/month retainer = £3,500 total year-one cost. ROI calculated on year-one total spend. Results are illustrative — your actual pipeline will depend on market, competition, and timing. Typical clients begin seeing attributable enquiries in weeks 6–10.
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